Content Arena, the B2B marketplace for sports media rights, has agreed a partnership with leading boxing promoter Team Sauerland
The length of the agreement was not disclosed, but it will start with the IBF Intercontinental Championship fight between Patrick Wojcicki and Marcelo Fabian Caceres in Wolfsburg, Germany on April 6.
The partnership focuses on live and delayed media rights to the bout in markets where Team Sauerland content is currently not distributed.
Rights for those markets will be exclusively available through the Content Arena platform.