Telia extends Liiga deal to 2027

Telco Telia has extended its agreement for rights to Finland’s SM-Liiga, the top ice hockey league in the country, from 2024-25 to 2026-27.

The original deal, sealed in July 2017, was from 2018-19 to 2023-24. Commercial Sports Media has advised Liiga on the sale of its rights since 2016.

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