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Turner and Mediapro partner for Latin American venture

Media and content company Turner Latin America has agreed a five-year global partnership with Spanish agency Mediapro to develop and co-produce multi-platform content in Latin America.

The first project under the partnership will focus on women’s football. ‘Las Bravas FC’ will be a fiction series formed of 45-minute episodes.

The series will revolve around a women’s football team, Las Bravas, who dream of winning the regional championship.

It will also tell the story of Roberto Velarde, a former world-class Mexican footballer forced to retire because of a heart condition, who returns to his hometown to coach the team, despite his initial opposition to women’s football.

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