Movie theatres across the US will broadcast live coverage of the upcoming fight between boxing legend Floyd Mayweather and Ultimate Fighting Championship mixed martial arts fighter Conor McGregor.
Fans can purchase tickets from Fathom Events, a company that shows unique entertainment events in cinemas, or via the box office at participating theatres.
Cinema tickets purchased in advance will be priced at $40 (€34.16), compared to the $99.95 that, according to the Associated Press, fans will have to pay to watch the fight on high-definition pay-per-view television.
Tickets for the fight at the T-Mobile Arena in Las Vegas, Nevada, will be priced between $500 and $10,000.
The super welterweight bout on August 26 will be the first time that champions from boxing and MMA will meet in a sanctioned boxing match.