World Sport Group renews J-League deal

The World Sport Group agency renewed its rights deal with Japan’s top-tier football league, the J-League, for a minimum of three seasons, from 2012 onwards.

The agency will continue to distribute live rights internationally for the league, extending a partnership that began in 2002.

As part of the new deal, the agency will also produce a 30-minute weekly highlights show, which it will distribute alongside the live rights to the league.

The 2012 J-League season kicks off on March 10.