BeIN Sports (Turkey)

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The Infront agency is likely to benefit from relatively strong competition for domestic rights to the Turkish basketball league in its tender, despite difficult market conditions in the country.

Political turmoil, arguments over price and the beginning of Turkish Süper Lig negotiations has created a logjam in the Turkish sports-rights market, badly affecting rights-holders including the International Olympic Committee and the English Premier League.

The Saran Media agency’s barter deal with Turkish commercial broadcaster TV8 for National Basketball Association rights demonstrates how local interest in the NBA has waned over the last two years.

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