Channel 4 (UK)
UK commercial broadcaster Channel 4 has acquired rights to the World Rallycross Championship (World RX) motor-racing series.
European Professional Club Rugby has agreed four media-rights deals in recent weeks which it hopes will increase the exposure of its competitions.
UK pay-television broadcaster BT Sport has signed up as the first partner of commercial broadcaster Channel 4’s new digital advertising sales house, 4 Sales.
Joseph Rivers, research analyst for SportBusiness Intelligence, examines television audiences in selected European markets for the 2016 Paralympic Games.
Channel 4 is expected to pay a small increase to extend its deal with the International Paralympic Committee to cover the 2018 and 2020 Games.
Channel 4’s deal last month for British Darts Organisation media rights is the governing body’s largest ever.
Concurrent auction processes for three UK media rights deals in recent weeks generated strong competition between free-to-air broadcasters, helping each rights-holder to a healthy fee increase.
UK commercial broadcaster ITV’s exclusive rights deal for British horse racing will provide the sport with an even greater audience reach according to Simon Bazalgette, chief executive of the Jockey Club.
UK commercial broadcaster Channel 4 will replace public-service broadcaster the BBC as the free-to-air rights-holder of the Formula One motor-racing world championship from the start of next season, it was announced this (Monday) morning.