England and Wales Cricket Board (ECB)
The England and Wales Cricket Board (ECB) has sold its rights separately in the Caribbean for the first time, earning a strong increase on their previous allocated value in the region.
International sports broadcaster ESPN has acquired rights in the Caribbean to events organised by the England and Wales Cricket Board.
Two more India tours have not prevented a fall in the value of England and Wales Cricket Board (ECB) media rights in the Indian subcontinent.
The England & Wales Cricket Board (ECB) roughly doubled the value of its media rights in the Middle East and North Africa last month after carving them out from a future Asian deal.
The England & Wales Cricket Board (ECB) enjoyed the best of both worlds in agreeing its new domestic deals last week – it has grown media-rights revenue by almost 180 per cent and secured significant free-to-air coverage on UK public-service broadcaster the BBC.
UK pay-television broadcaster Sky has retained the majority of its rights with the England & Wales Cricket Board, as public-service broadcaster the BBC returned as a live broadcaster of the sport under new deals that will be worth £1.1bn (€1.25bn/$1.4bn) in total.
The England and Wales Cricket Board’s media-rights sales process for international and domestic cricket for the five-year period spanning 2020 to 2024 is set to close tomorrow (Wednesday), with competition between pay-television broadcasters Sky and BT Sport reportedly set to push the contract past the £1bn (€1.13bn/$1.26bn) mark.