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Facebook has finally emerged as a major player in the global sports rights-market Acquisition strategy is highly targeted, with India and Latin America among priorities

2018 was the year Facebook got serious about buying live sports rights. Frank Dunne talks to Peter Hutton, Facebook’s director of global live sports partnerships and programming, about the thinking behind those deals and the social media platform’s ambitions for live sport in 2019

Facebook has renewed a digital broadcast rights deal with Ironman for its endurance sports events for 2019 and 2020, with an option to extend for a further year
USA

Michael Treanor, Major League Baseball’s producer of live events, has insisted the league’s partnership with social media company Facebook has been a success despite mixed reactions to the deal.

Facebook Watch, the social media company’s streaming service, will roll out globally a year after it launched in the US.