Fox Sports Australia

Formula One Management earned a significant increase in the value of its rights in Australia last month by allowing a pay-television broadcaster to acquire rights to the championship for the first time in the country.

Fifa agreed to sell World Cup rights for 2010 and 2014 to Australian public-service broadcaster SBS for only two-thirds the amount it could have got.

Football’s governing body in Australia hopes to increase television-rights revenue for national team’s matches