IAAF (International Association of Athletics Federations)

UK public broadcaster the BBC has taken up an option to broadcast rights in the country to the 2021 and 2023 IAAF World Athletics Championships

The International Association of Athletics Federation has signed a 10-year international media-rights agreement with the Infront agency, which includes the sale of international rights to the top-tier…

The IAAF Productions division of the International Association of Athletics Federations has detailed what it claims will be ground-breaking technology in place for the broadcast of the forthcoming World…

The TV Media Sport agency has acquired exclusive free-to-air rights in sub-Saharan Africa to the International Association of Athletics Federations’ (IAAF) World Athletic Series from 2019 to 2023.

The International Association of Athletics Federations has expanded its partnership with the European Broadcasting Union and ESPN Media Distribution to incorporate its World Indoor Tour.

The International Association of Athletics Federations has signed a multi-year agreement with the European Broadcasting Union consortium of public-service broadcasters, and ESPN Media Distribution, the rights agency division of the global sports broadcaster, for the sale and distribution of rights in Africa and Europe.

The International Association of Athletics Federations has issued a request for information with the intent of establishing a joint venture for its broadcasting and media production.

The NBC Sports Group division of US media company NBCUniversal has acquired exclusive rights to the Diamond League athletics series.

International media and entertainment company Discovery Communications and its pan-European sports broadcaster, Eurosport, have unveiled a new partnership opportunity for mobile operators to deliver content from the Olympic Games.

Wanda Sports’ mass participation drive and its subsidiary Infront’s push for summer sports were the basis for their decision to push into athletics through a record 10-year agreement with the International Association of Athletics Federation, from 2020.

The value of International Association of Athletics Federations World Championships media rights in Europe has fallen for the second cycle in a row following a new deal announced this week

BeIN Media Group has lost rights to the Diamond League in its home market of the Middle East and North Africa, and a share of the rights in the US.

The determination of outgoing International Association of Athletics Federations president Lamine Diack to leave a healthy legacy for whoever succeeds him in 2015 was the driving force behind the IAAF’s early extension of its global marketing and media-rights deal with Japanese advertising agency Dentsu.

The International Association of Athletics Federations (IAAF) has revealed that this year’s edition of its showpiece World Championships will be broadcast in more than 200 territories around the world.

The International Association of Athletics Federations has signed a 10-year extension to its long-running commercial partnership with Dentsu, with the agency to continue to market the IAAF’s media rights worldwide outside of Europe and Africa through 2029.

US sports broadcaster Universal Sports Network, a subsidiary of media company NBCUniversal, has extended its rights deal with the International Association of Athletics Federations through to 2019.

The International Association of Athletics Federations (IAAF) will stream live coverage of the inaugural World Relays event in the Bahamas this weekend.

The lack of a German broadcast platform for the Diamond League athletics series is a “major disadvantage” for the sport in Germany, according to the country’s International Association of Athletics Federations council member Helmut Digel.

The TV Media Sport agency has agreed a four-year deal to distribute rights to the International Association of Athletics Federations’ World Athletics Series events across sub-Saharan Africa.

The International Association of Athletics Federations has announced a significant increase in global television coverage for its 2014 World Indoor Championships, which took place from March 7-9 in Sopot, Poland.