IMG Arena

Having secured an increase of around two-and-a-half times in domestic broadcast and betting rights, the Czech league football association has gone to market with its international broadcast and betting video rights from 2024-25 to 2028-29.

IMG Arena president Freddie Longe is leaving his position as owner Endeavor opts to combine the sports data and betting rights division with OpenBet and bring it under sole leadership

IMG Arena, the data and betting division of the Endeavor-owned IMG agency, has claimed its first move into cricket, landing the exclusive global data and streaming rights for Cricket West Indies (CWI).

IMG has retained exclusive international broadcast, betting data and video rights to the men’s and women’s A-League competitions in Australasia.

IMG has this morning unveiled sweeping changes to its branding at its inaugural IMG Summit event in Oxfordshire, UK, modernising its logo and retiring the Seven League brand entirely in an attempt to offer…

Experts in the betting and data rights markets point to at least three reasons why Italy’s Serie A can expect a large increase in its income from these rights in the next cycle, with one predicting the value would “at least double”.
USA

IMG Arena, the sports data and technology arm of the IMG agency, has secured the exclusive worldwide betting data and streaming rights for the National Women’s Soccer League (NWSL) and been appointed a…

IMG Arena has filed a claim against rival fastpath data provider Stats Perform at the UK’s High Court of Justice, alleging Stats hired scouts to collect betting data across several European football l…

IMG Arena, the data and betting division of the Endeavor-owned IMG agency, has acquired global betting streaming rights for Norway's top two football divisions, the Eliteserien and OBOS-Ligaen

The market has already intensified after the Infront agency officially joined IMG Arena and its more established rivals Stats Perform, Sportradar and Genius Sports in the betting streaming and data rights space.

The IMG agency has presented its first seven recommendations under its 12-year joint venture agreement with the Rugby Football League and Super League Europe

IMG Arena, the betting division of the Endeavor-owned IMG agency, has acquired exclusive worldwide betting data and streaming rights to the British Basketball League in a multi-year deal

Sports and entertainment group Endeavor has once again raised its full-year revenue guidance after posting $1.31bn (€1.26bn) in second-quarter revenue and $42.2m in net income.
USA

Australia-based gaming operator PointsBet has sealed a two-year streaming partnership with IMG Arena, the betting division of the Endeavor-owned IMG agency.

The DFB has benefitted from strong levels of competition to double the value of international betting streaming and data rights to the DFB-Pokal.

IMG Arena, the sports betting arm of the Endeavor-owned agency, has been awarded the international betting video and fastpath data rights to the DFB-Pokal, Germany’s top-tier cup competition.

IMG Arena, the sports betting division of the IMG agency, has been named as the official sports betting data supplier for the National Basketball League of Canada

IMG Arena, the betting arm of the Endeavor-owned agency, has agreed to pay a huge increase to secure exclusive betting data rights to league and cup competitions organised by a total of 19 different league bodies and national associations in Europe.