International Ice Hockey Federation

The Infront Sports & Media agency has said the International Ice Hockey Federation’s 2015 World Championship will be broadcast in close to 160 territories and is expected to surpass the audience figures for last year’s event.

The International Ice Hockey Federation this week secured a strong increase in the value of the media and marketing rights to its World Championship, but some experts believe it could have earned even more.

The International Ice Hockey Federation, the sport’s global governing body, has confirmed a renewal of a media rights deal with the Infront Sports & Media agency.

The Infront Sports & Media agency is in advanced negotiations with the International Ice Hockey Federation to renew its media rights to the annual flagship World Championship, TV Sports Markets understands.

Pay-television broadcaster DirecTV has acquired rights for the 2014 Ice Hockey World Championship across South America and the Caribbean.

The Infront Sport & Media agency has reached a deal for Mir TV to broadcast the 2014 Men’s Ice Hockey World Championship in six markets of the Commonwealth of Independent States.

UK-pay television broadcaster Premier Sports has renewed a multi-platform rights deal for the Ice Hockey World Championship national team tournament.

Commercial and pay-television broadcaster MTV has acquired rights in Finland for the new Champions Hockey League pan-European ice hockey club tournament.

USA

North America’s NHL ice hockey league has agreed a US rights deal for the 2014 World Junior Championship, with games being broadcast through league-owned cable and satellite television channel NHL Network and official website NHL.com.

Interview with Bruno Marty, executive director of winter sports at Infront Sports & Media, on the agency's acquisition of the media and marketing rights to the new pan-European club competition, the European Club Competition