Lagardère Sports

The Lagardère Sports agency has secured media-rights deals in various territories for the International Table Tennis Federation.

The Lagardère Sports agency has agreed a deal to continue marketing the commercial rights to the Association of Southeast Asian Nations Football Federation’s (AFF) recently-revamped ASEAN Football Championship biennial national team tournament.

Lagardère Sports and Entertainment, which operates the Lagardère Sports agency, has reported a marginal increase in turnover for the 2016 financial year.

The Lagardère Sports agency has signed a media rights deal with British diver Tom Daley in a bid to enhance coverage of the 2017 Fina Diving World Series.

Chinese retail giant Suning’s sporting subsidiaries are filling gaps in the country’s media-rights market left by the retreat of streaming operator LeSports.

Lagardère Sports and Mediapro deals illustrate the inroads international agencies continue to make in the Latin American sports-rights market.

Two recent media-rights deals agreed by USA Track & Field, the governing body for US athletics, continue the upturn in commercial fortunes of an organisation which nearly went bust in the 1990s.

Agency Lagardère Sports has paid a slight increase to acquire international rights to Concacaf events.

Lagardère Sports has completed 18 free-to-air deals in sub-Saharan Africa for the 2017 Africa Cup of Nations, pushing deals over the line with discounted prices and the inclusion of several other tournaments.

German bank Deutsche Kreditbank (DKB) took the unusual step of acquiring International Handball Federation World Championship media rights this month.

Second-round bids for Portuguese Primeira Liga international rights have once again fallen below Sport TV’s expectations, despite a five-way agency shootout.

The Confederation of African Football has strongly denied allegations that it contravened competition regulations in awarding a major package of its rights and has refuted claims that president Issa Hayatou has been referred to prosecutors for investigation over the matter.

The Asian Football Confederation ends nearly two years of speculation and confirms the extension the World Sport Group agency negotiated to its existing deal is dead.

Sports broadcaster Eurosport is thought to have faced no real competition for the rights in the UK and Ireland to the 2017 and 2019 Africa Cup of Nations.

Lagardère Sports is distributing free-to-air rights to the 2017 Africa Cup of Nations itself in a marked change from its previous strategy of sublicensing rights in sub-Saharan Africa to another agency.

Commercial broadcaster Nine will pay between A$3.5m (€2.4m/$2.7m) and A$4m for free-to-air rights to the Australian national team’s remaining 2018 World Cup qualifiers.

Lagardère Sports, the sports marketing division of conglomerate Lagardère, has secured extensions to media distribution rights deals for ATP 250 men’s tennis tournaments in ‘s-Hertogenbosch, Quito and Shenzhen.

Lagardère Sports, the sports marketing division of conglomerate Lagardère, has agreed a three-year distribution deal with in-flight and maritime entertainment specialist Global Eagle Entertainment (GEE).