Sports and betting-related services company Sportradar has usurped rivals IMG and Perform to win Tennis Australia betting rights.
The Perform Group told TV Sports Markets its deal for Japan’s J-League represented “great value” compared to many domestic football leagues, despite a rights fee four times higher than the previous value.
Interview with Simon Denyer, chief executive of the Perform Group, on its acquisition of J-League rights for 10 years from 2017 to 2026.
A series of recently-agreed and impending deals could see the Professional Darts Corporation's global income rise 50 per cent in 2017.
UK pay-television broadcaster BT Sport last month agreed to pay an increase of about 25 per cent to renew Women’s Tennis Association rights.
The International Basketball Federation (Fiba) told TV Sports Markets this week that its new €500m ($540m) deal with the Perform Group will help make its World Cup the “pinnacle” of the sport by 2033.
The premier men’s and women’s tennis tours struck new media rights deals in Canada last month, both earning decent rights-fee increases.
The Perform Group is in advanced talks over a deal for Women’s Tennis Association rights in France from 2017, TV Sports Markets understands.
The Perform Group will next year launch two OTT subscription services – one in Japan and one across Germany, Austria and Switzerland – as part of a move which could transform how live sport is delivered to consumers.
Interview with Simon Denyer, chief executive of the Perform Group, on the company’s plans to set up an OTT service in Germany, Austria and Switzerland, and Japan.
The Perform Group has acquired betting rights to Spain’s LaLiga and France’s Ligue 1 in recent weeks, affirming its position as the leading supplier of streaming rights to bookmakers.
The global betting rights for Spain’s LaLiga will come to the market this summer, at a time when the betting rights market is reaching a fever pitch due to the aggressive entrance of the IMG Events & Media agency.
Interview with Michel Masquelier, chairman of IMG Events & Media, on the agency’s increasing expansion into the betting rights market.
Digital media company Perform and the IMG Events & Media agency have come away honours even after head-to-head battles for two of the biggest contracts in the sports betting rights market.