Pro TV (Romania)

Commercial broadcaster Pro TV will remain the home of the Uefa European Championship in Romania after it secured rights to the next two editions of the national teams football tournament

Growing co-operation in the Romanian broadcast market is likely to keep the value of the country’s top-tier football league flat in a forthcoming deal, TV Sports Markets understands.

The value of Uefa Champions League and Europa League rights will decline slightly in Romania from 2018-19 onward, with telco Telekom Romania, pay-television broadcaster Digi Sport and commercial broadcaster Look TV set to share coverage.

Uefa secured increases for various national-team media rights in recent deals covering France, Ireland and Romania.

Romania’s public-service broadcaster TVR and general entertainment channel Antena 1 failed in a last-gasp attempt to block a deal by commercial broadcaster Pro TV for free-to-air rights to 23 Euro 2016 matches.

Uefa has agreed a raft of Champions League and Europa League rights deals, securing fee increases in each territory, TV Sports Markets understands.

Mystery media player helps Romanian football league to hold its value