Pro TV (Romania)

Growing co-operation in the Romanian broadcast market is likely to keep the value of the country’s top-tier football league flat in a forthcoming deal, TV Sports Markets understands.

The value of Uefa Champions League and Europa League rights will decline slightly in Romania from 2018-19 onward, with telco Telekom Romania, pay-television broadcaster Digi Sport and commercial broadcaster Look TV set to share coverage.

Uefa secured increases for various national-team media rights in recent deals covering France, Ireland and Romania.

Romania’s public-service broadcaster TVR and general entertainment channel Antena 1 failed in a last-gasp attempt to block a deal by commercial broadcaster Pro TV for free-to-air rights to 23 Euro 2016 matches.

Uefa has agreed a raft of Champions League and Europa League rights deals, securing fee increases in each territory, TV Sports Markets understands.

Mystery media player helps Romanian football league to hold its value