SuperSport (Sub-Saharan Africa)
Kwesé Sports and SuperSport will share pay-television rights to the 2018 Fifa World Cup in sub-Saharan Africa after both broadcasters agreed to acquire the rights non-exclusively outside South Africa, TV Sports Markets understands.
UK commercial broadcaster ITV has bought rights to the 2019 and 2023 Rugby World Cups, while deals have also been struck in Japan and sub-Saharan Africa, TV Sports Markets understands.
The English Premiership has at least quadrupled in value and significantly increased its coverage in sub-Saharan Africa, taking advantage of competition between pay-television broadcasters
The erosion of SuperSport’s portfolio in sub-Saharan Africa continued last week following Cricket Australia’s decision to divide its rights between the region’s two biggest rivals.
The recent fortunes of the Ghanaian and Tanzanian football governing bodies could not be more different...
This month’s deals for South American football rights followed a trend in the sub-Saharan African sports rights market in 2016 – Kwesé Sports and StarTimes acquired second-tier properties, Fox Sports were outbid and SuperSport let go of a poorly-performing property.
A dispute over Nigerian Professional Football League media rights between SuperSport and Total Promotions Limited has gone to private arbitration, TV Sports Markets understands.
Motorsport’s Formula One is the latest sports property to take advantage of increased competition in the African sports market, almost doubling its media-rights fee in a new deal.
Contracts for Diamond League rights in sub-Saharan Africa are in the process of being rewritten for the 2016 season.
England’s Premier League is understood to be prioritising reach and distribution over revenue in the sale of its free-to-air rights in sub-Saharan Africa.
Southern hemisphere rugby rights have increased significantly in global value, driven by explosive growth in the UK, France and the Middle East, and supported by strong returns in difficult core markets.
Pay-television broadcaster SuperSport has renewed its deal for MotoGP rights across sub-Saharan Africa, paying a significant increase to beat competition from rival StarTimes.
Football rights fees across sub-Saharan Africa continued their rapid growth this month, with big increases paid for three of Europe’s major football leagues.