Italy’s Serie A agreed deals covering free-to-air highlights, internet and mobile highlights and clip rights for the next rights cycle, from 2015-16 to 2017-18, in deals agreed just before Christmas.
Versatel has jumped into the vanguard of an emerging movement by telecoms companies to seriously challenge broadcasters for live television rights.
Mediaset president Fedele Confalonieri has confirmed that the media company will participate in the new sales process for domestic rights to Serie A, the top division of Italian football, when it is launched later this year.
Italian commercial broadcaster Mediaset has signed a strategic partnership with Telecom Italia (TIM) under which content offered through its pay-television service Mediaset Premium, including Serie A and Uefa Champions League football, will be distributed by the telco.
French media group Vivendi has raised its stake in telecommunications company Telecom Italia to 14.9 per cent under a deal in which it replaces Spanish telco Telefonica as its largest shareholder.