MP & Silva’s deal with OTT platform Sportsfix this month will ensure Serie A coverage in Malaysia for the first time in almost two years.
New OTT platform Sportsfix is attempting to carve a niche in Southeast Asia by picking up properties ignored by broadcasters in the region.
TV Sports Markets talks to TSA founder and chief executive Marcus Luer about the launch of OTT sports-broadcasting platform Sportsfix in Malaysia. Click here to find out more about Luer's plans for the platform, which include a rollout across Southeast Asia.
The International Table Tennis Federation’s decision to sell its media rights in China and other core markets itself left slim pickings for agencies, but hasn’t stopped Lagardère Sports from taking on the challenge.
India holds the key to high value of Asian badminton rights in MP & Silva deal
Eurosport deal helps international table tennis federation in push beyond Asian heartland
IMG stretches the budget for badminton rights and now faces challenge of the market
Centralisation of rights brings big pay day for Badminton World Federation