UK Athletics
UK Athletics secures vital FTA exposure with latest short-term BBC deal
UK Athletics has agreed a domestic media rights deal with public-service broadcaster the BBC for its 2024 major events series, providing much-needed exposure for the governing body as it seeks new investment from sponsors.
UK Athletics lays bare commercial struggles with £3.7m loss
The continued absence of a title sponsor and long-term broadcast partner has thrown a spotlight on the financial plight of UK Athletics (UKA), which was spared from bankruptcy by Nike frontloading a significant…
UK Athletics secures 2022 coverage on BBC platforms
UK public broadcaster BBC has struck a one-season deal with UK Athletics to become the broadcast partner for the latter’s major events in 2022.
UK Athletics to stream British Athletics Championships as BBC ‘refuses to pay a fee’
The British Athletics Championships will not be shown on mainstream television this year after the UK public-service broadcaster the BBC reportedly decided against paying a fee for the rights
UK’s Diamond League events in jeopardy if no rights deal agreed
UK Athletics has warned that it may not be able to stage any Diamond League meetings next year unless it agrees a new domestic media-rights deal
UK Athletics faces challenge to retain value of BBC deal
UK Athletics is set to be met with a fresh challenge, with public-service broadcaster the BBC reportedly only keen to extend its rights deal with the embattled organisation on significantly reduced terms