Women’s Tennis Asscociaton (WTA)

USA

US basic-tier broadcaster Tennis Channel will bolster its tennis portfolio when it takes over WTA rights from pay-television broadcaster beIN Sports in 2019

Australian telecommunications company Telstra has entered into a six-year partnership with Perform through which it will aid the digital sports media company’s delivery of its media-rights and production contract with the Women’s Tennis Association.

Modern Times Group has opted for ATP World Tour rights instead of extending its coverage of the Women’s Tennis Association Tour, TV Sports Markets understands.

UK pay-television broadcaster BT Sport last month agreed to pay an increase of about 25 per cent to renew Women’s Tennis Association rights.

UK pay-television broadcaster BT Sport has retained its rights to a number of leading Women’s Tennis Association tournaments under a new three-year deal.

BeIN Media Group has acquired rights for events operated by the Women’s Tennis Association in a multi-territory deal.

O2 Sport, a subscription sports channel operated by telecommunications company O2 in the Czech Republic, has acquired rights for the Women’s Tennis Association Tour.

The ATP World Tour earned a strong increase in the value of its rights in Latin America last month after renewing its deal with ESPN.

Pay-television broadcaster Fox Sports has positioned itself as the home of tennis in the Netherlands following deals for ATP and WTA rights in recent weeks.

The premier men’s and women’s tennis tours struck new media rights deals in Canada last month, both earning decent rights-fee increases.

French-language Canadian pay-television network TVA Sports has agreed a rights deal covering all WTA women’s tennis tournaments.

Chinese video streaming platform iQiyi made an aggressive move into sport this month, acquiring digital rights in major deals with the PGA Tour and the Women’s Tennis Association.

Online video platform iQIYI has agreed a long-term deal to become the official digital rights partner of the Women’s Tennis Association in China.

The Perform Group is in advanced talks over a deal for Women’s Tennis Association rights in France from 2017, TV Sports Markets understands.

The Sina Sports division of Chinese internet operator Sina has agreed a deal to become the exclusive online broadcaster of new Women’s Tennis Association tournament the Elite Trophy, which will debut in the country later this year.

The Women's Tennis Association and digital sports media company Perform have named the senior management team for their broadcast production and distribution media partnership, WTA Media.

The Women’s Tennis Association has reported a 22.5 per cent increase in viewership for the dedicated broadcast of its leading tournaments in 2014.

Digital media company Perform and the IMG Events & Media agency have come away honours even after head-to-head battles for two of the biggest contracts in the sports betting rights market.