Fan Engagement
Tottenham Hotspur recruits Endeavor Streaming for new OTT service
English Premier League club Tottenham Hotspur and Endeavor Streaming, the streaming subsidiary of the Endeavor sports and entertainment agency group, have announced the launch of a new subscription streaming…
First Wimbledon Middle Sunday attracts 3.7m peak audience on BBC
A peak audience of 3.7 million tuned into watch the BBC’s UK coverage of the first official “Middle Sunday” at this year’s Wimbledon Championships while a further 4.7 milli
ITV follows Twitter deal with World Cup-focused Snapchat tie-up
UK commercial broadcaster ITV has signed a deal with Snapchat to host short-form content from this year’s Fifa World Cup on the social media platform.
SNTV’s Story10 retains SailGP video content remit
Story10, an arm of the SNTV sports video news agency, has been re-appointed by SailGP, the annual global sailing series
New TDI unit aiming to ‘conquer’ entire betting market, says Gaudenzi, as two jobs advertised
ATP chairman Andrea Gaudenzi has described how Tennis Data Innovations, the new data unit for the men’s tennis tour, wants to “conquer” the entire betting market and end the unlicensed distribution of th…
Chinese Super League signs Douyin as short video partner
Chinese social media platform Douyin has become the official short video partner of the Chinese Super League.
The deal was announced just before the start of the 2022 CSL season on June 3
Canal Plus names Rodrigues as digital sports head
French pay-television broadcaster Canal Plus has named Bruno Rodrigues as its digital sports director
ITV extends Twitter content agreement
UK commercial broadcaster ITV has extended its content sharing deal with Twitter, with the social media platform to showcase ITV Sport’s portfolio over the next two years.
Tottenham Hotspur to play Sevilla in South Korea
Premier League club Tottenham Hotspur will face Spanish LaLiga outfit Sevilla in the second of two friendly matches as part of the North London-based team’s pre-season tour of South Korea later this y…
Lega Serie A launches new app
Lega Serie A, organising body of the top division of Italian club football, has launched a new app
EXCLUSIVE: Handball Bundesliga keen to balance exclusivity in new domestic rights deals
Germany’s Handball Bundesliga is looking to carve out the ability to stream matches itself to its fans in any new domestic broadcast rights agreement after launching its invitation to tender last week.
Nickelodeon to broadcast NFL Christmas Day game
Paramount shifts kids-themed production from playoffs to regular season
Twitter expands content agreements with WNBA, Fox Sports
Social media platform seeks to convey sense of calm in midst of Musk sale
Serie A broadcasts AC Milan-Fiorentina game in metaverse
Event is a first involving a major football league
Sport must set an example on big issues, NBA’s Silver says
National Basketball Association commissioner Adam Silver told the SportNXT industry conference in Melbourne yesterday that sports leagues and athletes must accept their status as role models when it comes…
F1 extends content partnership with Twitter
Formula One and Twitter have announced an extension and expansion of their partnership, which will see F1 content amplified across the social media platform
F1 needs drivers that are also ambassadors, Domenicali says
Formula One chief executive Stefano Domenicali has said today's drivers must also be great communicators, if the sport is to continue to grow and reach new audiences
Fiba engages Two Circles to collaborate on new D2C platform Courtside 1891
The International Basketball Federation (Fiba) and sports marketing agency Two Circles have formed a long-term strategic venture for the development and commercialisation of Fiba’s new Courtside 1891 d…