Basketball

Features

The Euroleague will face a litmus test for its new product this summer as it takes its media rights to market in France and Italy – two markets from which the competition is desperate to earn greater revenue.

The International Basketball Federation (Fiba) is set to more than double its annual media-rights income compared to the previous cycle, boosted by a lucrative deal in China and strong increases in key markets.

Indonesian media group Elang Mahkota Teknologi (EMTK) has acquired exclusive NBA media rights in the country.

The Chinese Basketball Association has ended its media-rights relationship with the Infront Sports & Media agency and will launch a sales process for a new deal.

SFR Sport lost out to French pay-television rival Canal Plus in a fourth round of bidding for International Basketball Federation (Fiba) events this month, but added the Diamond League to its slow-growing portfolio of sports rights.

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

In the second interactive monthly data report, TV Sports Markets analyses the media-rights landscape of the top basketball leagues

In the second interactive monthly data report, TV Sports Markets analyses the media-rights landscape of the top basketball leagues

Two recent deals with the National Basketball Association have fulfilled different needs for Eleven Sports Network in Singapore and Taiwan.

BeIN Media Group increased its fee for National Basketball Association media rights in France by about 23 per cent ahead of the new season.

Euroleague Basketball has increased its media-rights income in the 2016-17 season by 36 per cent compared to 2015-16, and this will rise further in 2017-18 thanks mainly to a blockbuster deal in Greece.

Sky Italia has strengthened its grip on the NBA in Italy by becoming the league’s sole media partner in its new two-season deal, and has done so without paying an increased rights fee.

The Euroleague has earned an increase of almost 170 per cent on the value of its media rights in Spain, reviving the property’s fortunes in the territory after a tough sales process last time.

Türk Telekom has acquired rights to an assortment of European basketball leagues in recent weeks to compensate for its lack of Euroleague and Turkish domestic league coverage.