Basketball
Clubs take control of Euroleague as Glickman concedes the fight
With Jordi Bertomeu long gone and an interim solution found to be unsuitable, Euroleague Basketball’s entire commercial roadmap for the next decade and beyond hangs in the balance.
Genius Sports signs betting rights deal with Vietnam Pro Basketball League
Data, technology and broadcast services group Genius Sports has signed a long-term deal with the Vietnam Pro Basketball League (VBA) covering official data tools, live betting streaming distribution and…
NBA Playoffs record best viewership in five years
The National Basketball Association's playoffs averaged 5.47 million viewers across ABC, ESPN, and TNT, making them the most-watched playoffs in the past five years
TV3 and LRT retain Euroleague Basketball rights in Baltics
Media group TV3 and public-service broadcaster Lithuanian National Radio and Television (LRT) have extended their free-to-air and pay-television broadcast rights in the Baltics region to the EuroLeague…
NBA coverage on Globo’s SporTV to end
Brazilian media group Globo is to stop showing National Basketball Association matches on its pay-TV channel SporTV
Eurovision Sport agrees two-year Fiba 3×3 rights deal
The International Basketball Federation’s (Fiba’s) 3x3 division has announced a rights deal with Eurovision Sport, the sports arm of the Eurovision Broadcasting Union (EBU) consortium of public-service bro…
Deutsche Telekom’s basketball offering swelled by Women’s EuroBasket
Deutsche Telekom has announced it will provide free coverage of the 2023 and 2025 Fiba Women’s EuroBasket tournaments as part of a new agreement with basketball’s world governing body.
Fox ‘highly unlikely’ to join NBA rights race, says Murdoch
Fox Corporation is “highly unlikely” to bid for the next set of domestic broadcast rights to the NBA basketball league, according to the company’s executive chair and CEO, Lachlan Murdoch.
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WNBA extends VR-focused streaming deal with Meta
The Women’s National Basketball Association (WNBA) has signed a multi-year extension to its deal with technology company Meta, which will become the official virtual reality headset of the league.
Fedcom’s Skweek doubles down on basketball coverage
Streaming platform Skweek, which is owned by logistics, shipping and commodities trading company Fedcom, has agreed a deal with Euroleague Basketball for global streaming rights to the upcoming Adidas…
ESPN to broadcast EuroLeague in US to 2024
Euroleague Basketball has secured exposure for its top-tier competition, the EuroLeague, in the United States by striking a rights deal with sports broadcaster ESPN
Diamond Sports sues Phoenix Suns, Mercury over local streaming venture
The Phoenix Suns of the National Basketball Association and the Phoenix Mercury of the Women's NBA (WNBA) have been sued by Diamond Sports Group after the teams left their regional sports network (RSN)…
Turkish Basketball Federation adds TikTok as new sponsor
The Turkish Basketball Federation (TBF) has signed a sponsorship deal with short-form video platform TikTok, which becomes the official entertainment partner of the Super League club competition
Phoenix Suns, Mercury break from cable for local TV and streaming deals
The Phoenix Suns and Phoenix Mercury have become the first basketball franchises to abandon the regional sports network (RSN) cable model, signing new local media rights deals in Arizona
Scripps makes first sports rights move with WNBA deal
The Women's National Basketball Association has announced a multi-year agreement with EW Scripps Company to televise Friday night regular-season WNBA games nationally on the company's ION network
BBL appoints SailGP’s Garnes as chief content officer
The British Basketball League (BBL) has appointed Jose Garnes as its new chief content officer
Canal Plus Polska continues long-running NBA association
Polish pay-television broadcaster Canal Plus Polska has extended and expanded its long-standing rights deal with the National Basketball Association (NBA)
NCAA men’s Final Four, championship suffer viewership decline
The audiences for the NCAA men's basketball tournament Final Four and national championship in Houston saw declines, with the championship game averaging 14