Triathlon

IMG has been handed a new remit to manage the sale of media rights to the Professional Triathletes Organisation's (PTO) rebranded T100 Triathlon World Tour until 2026

Padel’s new Hexagon Cup event has recruited the Professional Triathletes Organisation’s chief marketing officer Tim Godfrey as strategic adviser.

The Professional Triathletes Organisation will enjoy additional broadcast exposure in Singapore for the country’s new PTO Tour event through a deal with state-owned media group Mediacorp.

The Professional Triathletes Organisation, working in conjunction with the IMG agency, has finalised a string of new broadcast deals and renewals ahead of the start of the 2023 PTO Tour on Saturday

The Professional Triathletes Organisation has further expanded the reach of the PTO Tour in the Middle East and North Africa (Mena) region by agreeing a rights deal with Starzplay, the subscription video-on-demand…

L'Équipe, a subsidiary of the Amaury Group, has acquired the broadcast rights in France to show leading Ironman races this year.
USA

Pay-television broadcaster beIN Sports has extended its rights deal for the PTO Tour

Pay-television and digital platform SPOTV has renewed a deal to cover Professional Triathletes Organisation (PTO) events in several countries across Southeast Asia

The Professional Triathletes Organisation has today (Friday) announced the completion of a Series B funding round led by private equity firm Divergent Investments, with Warner Bros
USA

The Professional Triathletes Organisation has reached a programming agreement with Fox Sports to televise highlights of all PTO Tour races from its 2022 season across the USA next month.
USA

Subscription streaming broadcaster DAZN has been added to the list of US broadcasters for this weekend’s PTO US Open in Dallas.

Super League Triathlon has agreed a deal with international sports streaming service DAZN for live coverage of all events until the end of 2023

The Professional Triathletes Organisation and its appointed IMG rights agency have sealed agreements with ESPN, beIN Sports, DAZN and various other broadcasters ahead of the debut PTO Tour event this weekend…

The Professional Triathletes Organisation (PTO) has launched a permanent OTT platform together with Endeavor Streaming, the streaming subsidiary of the Endeavor sports and entertainment agency group

The Professional Triathletes Organisation (PTO) has finalised a new rights agreement with media conglomerate Warner Bros. Discovery (WBD) ahead of the launch of the PTO Tour in Canada later this month

UK public-service broadcaster the BBC has signed a new three-year deal with the British Triathlon Federation for UK coverage of the World Triathlon Championship Series

The Professional Triathletes Organisation and Story10, SNTV’s global sports video production and distribution agency, have renewed their relationship as they look to increase international exposure and a…

Super League Triathlon has engaged sports video production and distribution agency Story10 to boost global exposure of its events this year