Billie Jean King Cup
T/Squared wins Davis Cup, BJK Cup media rights remit
T/Squared, the agency set up by the Team Marketing group to house new business, is to broker global media rights deals for the Davis Cup and Billie Jean King Cup in a four-year deal, SportBusiness understands.
BJK Cup finals switch to pay TV in Spain
Domestic coverage of next month’s Billie Jean King Cup finals from Málaga will be shown by Movistar Plus, the pay-television arm of Spanish telco Telefónica.
Record media coverage secured for Glasgow’s Billie Jean King Cup Finals
Broadcast coverage for the ongoing Billie Jean King Cup Finals in Glasgow will reach a record 196 territories, the most in the 59-year history of the tennis event
BT Sport and BBC to broadcast Glasgow’s Billie Jean King Cup Finals
UK pay-television broadcaster BT Sport and public-service broadcaster the BBC have acquired domestic rights to the 2022 Billie Jean King Cup Finals being held in Glasgow later this month
ITF generated $67m in 2021 as Covid effect lingers
The International Tennis Federation generated $66.6m (€66.2m) in income in 2021, a significant increase on the $35.6