Swiss National League
Swiss ice hockey league rights value falls in tough market conditions
The value of Swiss top-tier ice hockey league rights will fall by about 20 per cent following UPC’s new deal starting in 2022-23, however a more drastic drop was avoided by the league’s offer of increased pay-television exclusivity.
Tough conditions ahead for rights-holders in Switzerland as Swisscom, UPC rivalry ends
Swiss market experts are predicting tough sales conditions following the cross-carriage agreement between telcos UPC and Swisscom.
SRG bolsters domestic ice hockey coverage in UPC deal
Swiss public-service broadcaster SRG SSR has acquired rights to an additional six games from the top-tier Swiss ice hockey league from telco UPC, during the 2020-21 and 2021-22 seasons