Tour of the Alps
Eurosport, L’Équipe and TV2 Denmark among Tour of the Alps broadcasters
Organisers of the Tour of the Alps, a Union Cycliste Internationale (UCI) ProSeries race held in Italy and Austria, are expecting live, delayed and on-demand broadcast coverage in around 100 countries
PMG Sport widens Tour of the Alps media remit to marketing in three-year deal
Italian streaming platform PMG Sport has agreed a three-year extension to its media-rights deal for cycling’s Tour of the Alps, with the latest contract widening its remit to marketing.