British and Irish Lions
NBCUniversal’s Peacock acquires US rights for Lions tour of South Africa
NBC Sports has picked up exclusive United States media rights to the British & Irish Lions’ forthcoming rugby union tour to South Africa, with eight matches being aired live on NBCUniversal's streaming se…
Lions and South Africa Rugby appoint Whisper Cymru for production role
The British & Irish Lions and South Africa Rugby have appointed Whisper Cymru, part of live sports production company Whisper, to serve as the production partner for the upcoming series between the two s…
Stan Sport acquires rights for Lions tour of South Africa
Australian streaming platform Stan Sport has acquired exclusive media rights for the upcoming British and Irish Lions tour of South Africa
Lions returns to free-to-air TV as Channel 4 finalises deal
UK free-to-air broadcaster Channel 4 has finalised its acquisition of rights to highlights of the British & Irish Lions’ three tests against South Africa, along with live rights to the pre-tour Test m…
Channel 4 ‘lines up’ highlights deal for Lions series
UK free-to-air broadcaster Channel 4 is close to further enhancing its sports rights portfolio by agreeing a deal for highlights of the British & Irish Lions rugby union series against South Africa, it…
Big-hitter absence clears path for boutique agencies in Lions’ international rights sale
Boutique agencies were at the fore in the sales process for international rights to the British & Irish Lions 2021 tour of South Africa, with the bigger players opting not to participate due to the carving out of key territories.
RDA secures media distribution rights for British & Irish Lions’ tour of South Africa
The UK-based RDA agency has been appointed as the exclusive media-rights distributor for the upcoming British & Irish Lions tour of South Africa in a range of territories
TalkSport ‘set to retain’ Lions tour radio rights
Commercial station TalkSport is set to retain radio rights in the UK for the British and Irish Lions’ tour of South Africa next year.
British & Irish Lions media value holds up in UK, Ireland in Sky renewal
The British & Irish Lions touring side maintained the value of its media rights in the UK and Ireland in a deal with pay-television broadcaster Sky for next year’s tour of South Africa.
EXCLUSIVE: Lions to relaunch UK free-to-air highlights tender in August
The British & Irish Lions rugby union body will restart the invitation to tender process in August for free-to-air highlights rights in the UK to next year’s Great Britain and Ireland tour of South Africa.
Lions won’t move tour dates after Olympics postponement, Sky ‘retains TV rights’
The British and Irish Lions rugby union team will not move the dates of their tour of South Africa next summer, despite its dates clashing with the rescheduled 2020 Olympic Games in Tokyo