Women's Tennis Association (WTA)

Tennis
Media

The WTA Finals, the season-ending WTA Tour tournament, has returned to Chinese linear television for the first time since the Peng Shuai controversy in November 2021
Tennis
Media

WTA Tour broadcast coverage has returned to the Middle East and North Africa following a near three-year blackout with DAZN committing to free streaming until the end of the 2024 season, SportBusiness…
Tennis

The future of professional tennis – structurally and commercially – will be decided in the coming weeks. On one side are the ATP and WTA tours; on the other, the four Grand Slams. Investment from Saudi Arabia appears to have tipped the balance in favour of the tours.
Tennis
Media

Rights sales processes are being issued in Mena for WTA Tour and Fiba basketball, SportBusiness understands, as DAZN’s Broadcast Partnerships arm seeks to maximise the impact of major events in the region and end the Tour blackout.
Tennis
Governance

The ATP and WTA are understood to have reached consensus on key issues that would enable the two entities to combine their commercial interests, paving the way for a historic merger.
Tennis

Sky pounced on its opportunity to take ATP Tour and WTA Tour rights on an exclusive basis across the UK, Ireland, DACH and Italy, but was almost beaten to the package by Netflix.
Tennis
Finance & Law

The Women’s Tennis Association (WTA) has today (Tuesday) announced the closing of its agreement with CVC Capital Partners that will see the private equity company invest in a new commercial vehicle for t…
Tennis
Media

Sky will become the new home of the ATP and WTA tours across its active markets of the UK, Ireland, Germany, Austria, Switzerland and Italy from 2024 onwards, SportBusiness understands
Tennis
Media

The Association of Tennis Professionals, Women's Tennis Association and all four tennis grand slams are collaborating to create an immersive Netflix docuseries in partnership with Formula 1: Drive to …
Tennis
Media

Sinclair Broadcast Group-owned outlet takes big step in global expansion
Tennis
Media

Pay-television broadcaster beIN Sports has signed off on a five-year extension to its rights deal in Australia, France and Turkey for women’s tennis’ WTA Tour.
Tennis
Governance

The Women’s Tennis Association and the Association of Tennis Professionals have marked their first major initiative since the integration of their marketing departments in January by launching a new s…
Tennis

Stats Perform has teamed up with fellow sports media and betting data provider Sportradar to deliver official data from the Women’s Tennis Association (WTA) for the latter’s in-play tennis odds and tra…
Tennis

Commercial broadcaster TV2 has sealed a long-term deal for Women’s Tennis Association rights in Denmark as it looks to capitalise on emerging Danish talent.
Tennis

TV4 Media, a Telia-owned broadcasting company, has acquired exclusive rights in Finland, Norway and Sweden to WTA women’s tennis events.
Tennis

GVC Holdings, the sports betting group that houses bookmakers including Bwin, Coral, Ladbrokes, and Sportingbet, has become the first client to be announced as taking the expanded Women’s Tennis Association d…
Tennis

Sports data and technology company Stats Perform has finalised a six-year agreement for the Women’s Tennis Association’s data rights, adding to its existing betting streaming rights to the women’s tour. I
Tennis

SuperSport, the sub-Saharan African pay-television broadcaster, has acquired rights to events organised by the Women’s Tennis Association (WTA).