Wowow

Striking a digital rights deal is thought to have helped Tennis Australia earn a large increase in Japan for the 2017 Australian Open.

The United States Tennis Association has extended its long-term rights deal with Japanese pay-television broadcaster Wowow.

Tennis Australia has extended and expanded its rights partnership with Japanese pay-television broadcaster Wowow.

The International Paralympic Committee has agreed its latest Japanese partnership ahead of Tokyo’s staging of the 2020 Paralympic Games through a five-year deal with pay-television broadcaster Wowow.

MP & Silva has paid a significant increase for the rights in Japan to Euro 2016 in a deal finalised last month. The agency now faces a challenge to turn a profit on the deal.