Basketball

The National Basketball Association has created an alternate broadcast option devoted to sports betting within its suite of video platforms

Both the National Hockey League and National Basketball Association returned to play after delays of more than four months due to the Covid-19 pandemic and generated strong ratings among American television…

The National Basketball Association has struck a renewed and enlarged multiyear marketing and content agreement with Verizon Media-owned Yahoo Sports that will see the company deploy NBA games in virtual…

The NBA season got underway yesterday (Thursday) without television coverage in China as state broadcaster CCTV maintained its blackout amid a long-running dispute with the basketball league

The value of NBA rights in the Philippines has fallen sharply due to the withdrawal of two major sports broadcasters, Solar Entertainment and ABS-CBN, from the market.

Israeli pay-television broadcaster The Sports Channel has renewed its rights to the National Basketball Association until the end of the 2025-26 season

US sports broadcaster ESPN has expanded its coverage of the 2020 Women’s National Basketball Association (WNBA) campaign by adding an additional 13 regular-season games.

Pay-television platform Cignal TV and telco Smart Communications, sister companies owned by telco PLDT, have become the NBA's main media-rights partners in the Philippines in a multi-year deal

The NBA basketball league has signed a multi-year deal with smart-TV operating system VIIDAA USA to make its NBA League Pass subscription service available for purchase on all Hisense and Toshiba TVs through…

Sports data and AI technology company Stats Perform has extended and expanded its exclusive official betting data and streaming deal with Australia’s National Basketball League.

The Canadian-arm of production and rights agency Mediapro has announced that it will produce every game of the 2020 Canadian Elite Basketball League Summer Series tournament

Baltic media group TV3 has agreed a three-season extension to its rights deal with Euroleague Basketball

Protocol Sports Marketing, the Toronto-based agency, has been appointed to distribute international media and sponsorship rights to the 5 Tournament Pro Basketball Invitational, a new 3-on-3 basketball…

US sports broadcaster ESPN has added to its live programming during Covid-19 by agreeing a rights deal with New Zealand’s National Basketball League.

International OTT streaming service Megogo is set to target more sports media rights in Russia, following its NBA deal earlier this month.

The International Basketball Federation (Fiba) has launched a new esports competition, which it will stream coverage of across its Facebook, Twitch and YouTube channels