Basketball

USA

CBS Sports and TNT Sports are not concerned about a potential viewership dip at this year's NCAA men's basketball tournament after last year's lowest-performing championship game and an absence of star…

DAZN has followed up its 10-year deal to distribute NFL Game Pass with a similar agreement to carry the International Basketball Federation’s (Fiba’s) Courtside 1891 basketball OTT streaming platform globally.
USA

The National Basketball Association’s next round of domestic rights deals seems certain to look very different to those of the last two decades, as streaming technology and changing user behaviour drive change in the US media market at an unprecedented pace.

The National Basketball Association has struck a multi-year deal with Amazon Prime Video in Mexico to livestream more than 50 regular-season and playoff games.

France’s importance to the NBA is growing with a media tie-up in the country among the latest initiatives off the back of an annual regular-season game and the success of French rookie Victor Wembanyama’s debut season.
USA

Mark Cuban said the changing media landscape in the United States contributed to his decision to sell his majority stake in the National Basketball Association's Dallas Mavericks

Fiba has announced a major expansion to its long-term agreement with Genius Sports, with the deal to provide leagues and national federations with access to an AI-powered automated player tracking system for the first time.

The NBA has secured a slight uplift for its media rights in the UK thanks to its domestic broadcast partner, Warner Bros. Discovery, stepping up in the absence of competition.

Endeavor Streaming, the streaming subsidiary of the Endeavor sports and entertainment agency, has agreed a deal with audience engagement platform LiveLike to improve the fan experience offering of the EuroLeague TV direct-to-consumer service.

The NBA has reinforced its position as the most valuable sports league in the Philippines with increased revenues through two-year deals, with an option for a third year, with Cignal and Setanta Sports.

The NBA secured new deals with DAZN and ProSiebenSat.1 for three years in the DACH region at a slight decrease after DAZN opted to renew only in Germany.

Sky Italia’s three-year renewal cements the NBA’s position as a major sports property in the country, though the lack of competition in the market led to no increase in rights fee on the previous deal.
USA

A spate of local market National Basketball Association team media rights will hit the market next year after the league and Diamond Sports Group, the largest owner of regional sports networks (RSNs),…

BeIN Sports has renegotiated its media rights contract in France with the National Basketball Association (NBA) to ensure all matches of Victor Wembanyama's San Antonio Spurs are shown live by the pay-television…

Telefónica has reduced its spend on NBA rights in Spain over the next two seasons, driving the price down thanks to an absence of competition for basketball rights in the country.
USA

Spectrum SportsNet, the regional sports network (RSN) that airs Los Angeles Lakers National Basketball Association games and content, has announced its first direct-to-consumer (D2C) streaming subscription…
USA

The National Basketball Association and Women's National Basketball Association have announced a multi-year sponsorship agreement with fitness brand Peloton

TNT Sports, UK pay-television broadcaster, has acquired exclusive National Basketball Association broadcast rights in a multi-year deal announced this morning