National Women’s Soccer League (NWSL)
NWSL achieves huge uplift, though cash rights fee short of ’40x’ increase
The US’s top-tier National Women’s Soccer League has achieved a substantial increase in its media rights fees, though the cash value of its agreements is understood to be short of the ‘40x’ total uplift that has been reported.
CBS Sports leverages women’s football growth in NWSL deal
CBS Sports' acquisition of National Women's Soccer League media rights underlines the network's growing commitment to soccer in the United States and is a significant attempt to leverage the growing popularity of the women's game in the country.
Twitch continues push into live sport with NWSL international rights deal
Twitch’s deal to acquire exclusive international rights to the National Women’s Soccer League suggests the Amazon-owned streaming platform has become a go-to partner for traditional sports leagues seeking younger audiences.
Octagon expects strong competition from US broadcasters for NWSL rights
The Octagon agency will prioritise domestic and global media-rights deals as it seeks to maximise the reach and revenue of the National Women’s Soccer League, the top US women’s football league, from 202…
NWSL regains national broadcast platform with ESPN deal
The National Women’s Soccer League, the sport’s top division in the United States, has today (Thursday) secured a return to national television after agreeing a deal with sports broadcaster ESPN.
A+E Networks end partnership with NWSL
The National Women’s Soccer League and A+E Networks have ended their three year partnership a year early.