Australian A-League football club Adelaide United has struck a partnership with CubeGoal, the mobile application created by pre-match information platform Cubee Technology.
The deal will run for the duration of the 2016-17 season. CubeGoal will serve as the team’s Chinese sports and media partner.
CubeGoal users in China will have access to exclusive behind-the-scenes video content, such as player interviews and training coverage.
Grant Mayer, chief executive of United, said: “From our perspective, it is an exciting step for us to have linked up with CubeGoal. They’re China’s leading sports data service and we can see this benefitting our club for many years to come.”
CubeGoal features news, data and analysis from more than 400 journalists and sports betting experts from across the world. Users can view pre-match data for over 450 competitions and 60,000 matches each year.