Coliseum scores Samsung partnership for Premier League platform

The New Zealand arm of electronics manufacturer Samsung has agreed a deal with Coliseum Sports Media, the rights-holder for the English Premier League in the country, to offer customers access to coverage of England’s top football division.

The agreement makes Samsung the exclusive Smart TV partner for Coliseum’s PremierLeaguePass.com service until 2016.

Coliseum has built a dedicated application for Samsung devices in association with the Samsung SportsFlow app. Premier League Pass Presented by Samsung SportsFlow will deliver HD access to all live Premier League games and highlights.

The Samsung Smart TV app is scheduled for release before the end of the current EPL season. In addition to the exclusive Smart TV deal, Samsung smartphone and tablet users will have access to an exclusive 30 day free trial to PremierLeaguePass.com from today.

Tim Martin, chief executive at Coliseum Sports Media, said: “Bringing our content under the Samsung banner allows us to develop a better platform to deliver sports media, and to more rapidly introduce higher quality HD steams and other technological improvements we’re making to Tiger PremierLeaguePass.com.”

Coliseum holds a three-year deal to show the Premier League, from 2013-14 to 2015-16, on PremierLeaguePass.com.