The MP & Silva agency has agreed an exclusive deal with the Delray Beach International Tennis Championships, an ATP World Tour 250 series event, to distribute the international rights to the tournament.
The new deal runs for eight years, from 2013 to 2020.
MP & Silva will market a package of rights which includes a minimum of 25 matches each year, comprising seven singles matches, inclusive of four early-round matches, two semi-finals and the final, plus one doubles semi-final and the doubles final.
The agency will distribute the content across cable, satellite, terrestrial, web TV, IPTV and mobile platforms.
The deal is a renewal, following MP & Silva’s distribution of the rights to broadcasters in 139 countries for this year’s tournament, which took place in late February and early March.