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Nine adds to Ashes package with ECB deal

Australian commercial broadcaster Nine has agreed a deal with the England & Wales Cricket Board for the media rights to the next two Ashes series played in England.

The deal includes exclusive rights in Australia to the Ashes Test series, the one-day series and Twenty20 matches in 2015 and 2019.

England’s other home international series are not included in the package, meaning the ECB can sell these rights to other Australian broadcasters.

Nine holds the Australian domestic broadcast rights for the upcoming Ashes series which begins in Brisbane on November 21.
 
David Gyngell, chief executive of Nine Entertainment, said: “The reach of the multi-channels has redefined the art of the possible for the free to air networks in Australia. We had great success with the Ashes from the UK this year and look forward to building on that with this new deal, it’s about how we creatively use these expanded opportunities at Nine.”