International pay-television broadcaster beIN Media Group has agreed a two-year rights deal in France with the Rugby League European Federation.
Under the terms of its deal, beIN Sports will serve as an official broadcast partner of the 2015 Rugby League European Championship national team tournament.
BeIN Sports will broadcast live coverage of the French national team’s three games against Ireland, Wales and Scotland during the 2015 tournament, which takes place from October 16 until November 7.
This arrangement represents the first time that the RLEF has entered into a central agreement with a broadcast partner.
RLEF board member Paul Nicholson said: “This is an important partnership for the RLEF and for our French federation as we build a platform to showcase our European competition. We are a major professional sport and this is a major European competition that we will build over the coming years as we develop the sport in Europe.”
As well as the beIN Media partnership, the RLEF said European Championship matches will be streamed live, excluding French-speaking territories, via Ginicam, the interactive broadcasting platform. The games will be available via pay-per-view, either as single matches or part of a package.