The RDA agency will look to extract more value from Australia and New Zealand and strike deals in the Pacific Islands for the first time, after taking over international rights to the Super League.
Australia’s National Rugby League increased the value of its international rights by 25 per cent in a multi-party deal that will lead to the creation of an international OTT platform.
New Zealand’s uncompetitive media-rights market made life difficult for IMG’s sale of Rugby League World Cup rights.
The RDA agency has been appointed as the exclusive agent for international distribution rights to the Super League, the top tier of club rugby league in England.
Toronto Wolfpack, the world’s first transatlantic rugby league club, has launched an OTT platform that will grant fans outside of Canada and the UK live and on-demand access to its games.
UK pay-television broadcaster Sky has agreed a five-year deal with the National Rugby League to return the top division of the sport in Australia to its screens for the first time in over a decade.
Australia’s National Rugby League this week said its unprecedented decision to strike a deal for free-to-air rights ahead of negotiating pay-television rights had contributed to its record total media-rights income.
Rugby league’s domestic Challenge Cup rights were renewed by the BBC last week, with the public-service broadcast paying a rights-fee increase of about 14 per cent on its previous deal.
Media rights clips from August 27 to September 9
The National Rugby League’s decision to accelerate its sales process means the two biggest sport properties in Australia will negotiate new deals simultaneously.
Media rights clips from January 29 to February 11
Media rights clips from January 15 to January 28
Media rights clips from January 30 to February 12
Sky keeps BT at arm’s length with seven long-term rights deals
Media rights clips from December 19 to January 15
Media rights clips from 26 September to 9 October
BeIN Sport lands Rugby League World Cup as part of plan to become 'home of rugby' in France