Sports data and betting services company Sportradar has entered into a definitive agreement to acquire Synergy Sports, the US-based sports technology and analytics firm.
The purchase creates an enlarged US market footprint for Sportradar given Synergy Sports’ data and video analytics deals with US rights-holders. These include agreements with basketball’s NBA and baseball’s MLB, along with college sports agreements for all of NCAA Division 1 women’s and men’s basketball, plus over 90 per cent of NCAA Division 1 men’s baseball.
You need to have a subscription to access this content
If you would like more information on our Media product please contact our sales team
Already have an account? Sign in here
