Stadium gains rights to Major League Lacrosse

Multiplatform US sports network Stadium has secured a rights deal with Major League Lacrosse calling for a dozen games to be shown during the 2019 season and the production of weekly segments on the league airing in studio programming.

Games will begin Fri., May 31, with a season-opening contest between the Denver Outlaws and the New York Lizards, and continue through Sept. 21. The MLL rights package extends an active presence in lacrosse for Stadium that also includes more than 150 collegiate games aired in the last year.

“The sport of lacrosse has been an important component to Stadium since our inception,” said Stadium Chief Executive Jason Coyle. 

Stadium is distributed in the US through a variety of linear and digital platforms, including over-the-air TV, its own website and mobile application, a growing collection of over-the-top digital video providers, and social media.

Most recent

Uefa will go to market later this year with the rights to the Champions League and Europa League under pressure from Europe’s top clubs to at least maintain the kind of growth it enjoyed in the current cycle. But there are reasons why that will be a massive challenge.

Internet giant Amazon will pay more than public-service broadcaster France Télévisions for a substantially smaller package of rights to the French Open’s 2021-23 cycle.

Chinese social media giant Tencent saw off competition from rival streaming player Youku Tudou to retain the NBA’s digital rights in the country for the 2020-25 cycle at a record-breaking fee, underscoring the strong growth in China’s streaming market in recent years.

The German Bundesliga’s international sales and marketing arm, Bundesliga International, is set for a busy 12 months of media-rights sales as the league approaches the conclusion of deals across the Americas, Asia, Middle East and North Africa.