Bundesliga International
Abema acquires Bundesliga rights in Japan in short-term deal
Japanese streaming platform Abema has acquired rights in Japan to the German Bundesliga in a deal covering the remainder of the 2022-23 season
Bundesliga International boosts Indian engagement with Khel Now tie-up
The Bundesliga International subsidiary of the German Football League (DFL) has agreed a content deal with Indian digital media engagement platform Khel Now
Bundesliga International CMO Naubert to assume Klein’s responsibilities
Peer Naubert, chief marketing officer at Bundesliga International, is to take over the responsibilities of Robert Klein, chief executive of the German league’s international rights sales arm, from the e…
EXCLUSIVE: Bundesliga International CEO Klein to join IMG in leading football role
Robert Klein, chief executive of Bundesliga International, is leaving the German league’s international rights sales arm to head up the football operations at IMG Media, SportBusiness understands.
Borussia Dortmund ‘legends’ to visit Vietnam as part of Next Media tie-up
German Bundesliga club Borussia Dortmund (BVB) is to send a team of former players on a three-day tour of Vietnam as part of a promotional trip organised by the league’s media rights-holder in the country, N…
Bundesliga finally returns to screens in Mena region in beIN deal
The Bundesliga will return to broadcast screens in the Middle East and North Africa after pay-television broadcaster beIN Sports agreed a three-year rights contract
Eintracht Frankfurt to tour Japan in November
German Bundesliga football club Eintracht Frankfurt will play friendlies against Japanese J.League clubs Urawa Reds and Gamba Osaka during a tour of Japan in November
DFL ‘prepares auction for equity rights stake’ in return to investment market
The German Football League (DFL) is once again looking to sell a stake in its future broadcast rights and is preparing a tender designed to attract investment from private equity companies
Sky Mexico extends Bundesliga rights deal
Pay-television broadcaster Sky Mexico has agreed a four-season extension to its rights deal for the Bundesliga and 2. Bundesliga, the top two divisions of German club football
Sky Deutschland appoints Bundesliga International’s Stüber as sports rights head
Pay-television broadcaster Sky Deutschland has hired former Bundesliga International executive Patrick Stüber as its head of sports rights and commercialisation.
Eleven seizes opportunity for reduced Premier League fee in Portugal
Subscription broadcaster Eleven Sports’ deal for exclusive rights in Portugal to the English Premier League was enabled largely due to low first-round bids from competitors.
Hungary’s Network4 is first in Europe to use Bundesliga’s interactive feed
Media group Network4, the new Bundesliga rights-holder in Hungary, will this weekend become the first broadcaster in Europe to make use of the German league’s new interactive feed service.
Bundesliga first to land CCTV deal as European leagues face tough rights talks
The German Bundesliga was the first of the 'Big Five' European football leagues to secure a media-rights deal with Chinese state broadcaster CCTV for the 2021-22 season
Sony capitalises on lack of competition to net Bundesliga rights
Sony has committed to promoting the Bundesliga via on-the-ground activations and marketing across its media platforms to create greater visibility for the league.
Sony signs off on two-year Bundesliga deal in Indian subcontinent
Indian pay-television broadcaster Sony Pictures Networks has agreed a two-year deal for exclusive media rights to the German Bundesliga in the Indian subcontinent
Bundesliga finds South American home on Star+ in long-term ESPN deal
The German Bundesliga will be broadcast across nine South American countries by ESPN’s newly-launched Star+ streaming service under a five-year agreement announced this afternoon.
Tencent joins Bundesliga broadcaster line-up in China
Chinese technology and media giant Tencent has acquired non-exclusive streaming rights in China to the German Bundesliga in a two-season deal covering 2021-22 and 2022-23