Football Marketing Asia
Canal Plus scores AFC rights in Vietnam for K+
Pay-television operator Canal Plus Group has acquired exclusive media rights in Vietnam to all Asian Football Confederation (AFC) competitions across the cycle running from 2025 to 2028
Sportdigital expands AFC rights with 2023 Asian Cup addition
The Asian Football Confederation has announced an expanded agreement with subscription broadcaster Sportdigital Fussball for the 2023 Asian Cup in Germany, Austria, and Switzerland
TrueVisions picks up AFC club competition rights
Thai pay-television broadcaster True has agreed a media rights deal for Asian Football Confederation club competitions during the remainder of this year
Maldives state broadcaster picks up AFC rights
The Maldives' state broadcaster Public Service Media has picked up the rights to the Asian Football Confederation's club and national competitions for the 2021-24 cycle
CBS Sports adds AFC rights to Paramount+ portfolio
The CBS Sports division of the US network CBS has secured exclusive broadcast rights to Asian Football Confederation competitions in the United States for the next three years
AFC resets revenue expectations with FMA as sales drag on
The first events of the Asian Football Confederation’s 2021-24 commercial cycle began last week with media rights coverage gaps in Japan and most of the Middle East and North Africa, and only a couple o…
Dentsu retains AFC commercial rights sales role in Japan
The Dentsu agency has extended its long-running deal to represent the Asian Football Confederation’s commercial rights in Japan until 2024.
LaLigaSportsTV picks up AFC Champions League rights in Spain
LaLigaSportsTV, the OTT streaming platform of LaLiga, has acquired broadcast rights in Spain and Andorra to Asia’s AFC Champions League from 2021 to 2024.
C More adds AFC rights to football output
Pay-television broadcaster C More has acquired rights in Finland and Sweden to the Asian Football Confederation’s club and national teams competitions across the 2021-24 cycle.
AFC agrees landmark Bangladeshi deal with new broadcaster T Sports
T Sports, a new sports broadcaster in Bangladesh that launched last year, has acquired Asian Football Confederation national team and club competition media rights in a four-year deal for the 2021-24 cycle
Turkey’s D-Smart secures AFC rights for 2021-24 cycle
The Asian Football Confederation has announced a rights deal with Turkish pay-television broadcaster D-Smart to broadcast AFC competitions in the country from 2021 to 2024
Sportradar becomes AFC data and video partner
Data and digital media firm Sportradar has announced an eight-year, global data and video rights deal with the Asian Football Confederation, covering the 2021-28 period
China Mobile rights spree doesn’t herald new boom, but raises hopes for competition
Three big deals by telco China Mobile have raised cautious hopes for competition in the Chinese rights market after a dreadful 2020.
KJSMWorld to launch digital platform in Cambodia, Laos on back of AFC rights deal
The Asian Football Confederation has signed off on another rights agreement in a deal with the Korea-based KJSMWorld Corp. media group and agency, covering Cambodia and Laos
AFC and Canal Plus ink Myanmar rights deal
The Asian Football Confederation has named pay-television broadcaster Canal Plus Myanmar as its rights-holding broadcaster in the territory from 2021 to 2024, in a deal brokered by the Football Marketing…
AFC agrees landmark China Mobile Migu rights deal with 5G focus
Mobile telco China Mobile Migu has agreed a landmark sponsorship and media-rights deal for Asian Football Confederation competitions spanning the 2021-24 period
Strong competition lifts AFC fee in Vietnam in pre-Covid deal
The value of Asian Football Confederation rights in Vietnam rose considerably in the recent deal with telco FPT, driven by a competitive sales process that took place well before the onset of the Covid-19 pandemic.
Unitel acquires AFC media rights in Mongolia
Mongolian telco Unitel has acquired the media rights in the country to Asian Football Confederation competitions for the 2021-24 cycle