Major League Baseball (MLB)

Baseball

Viewership is smallest on record for event not played in a neutral site
Baseball

Start to MLB's Fall Classic shows ratings growth from last year's adjusted event
Baseball
Media

Major League Baseball is reportedly planning to develop a nationwide streaming service that would allow subscribers across the United States to watch in-market games without the need for a cable television…
Baseball

League sees robust audience growth to begin its postseason
Baseball

Return to full season, cord cutting helps fuel robust totals
Baseball

Sports and culture media company Barstool Sports could potentially significantly expand its presence in the North American sports industry by signing an agreement with Major League Baseball over a series…
Baseball

Viewership lift caps off a successful week of events for league
Baseball

Event boosted by the presence of Ohtani, homer-friendly ballpark
Baseball

Major League Baseball and DraftKings have expanded their long-running partnership to enable the Massachusetts-based fantasy sports and gaming operator to stream one live game per week on its app and website
Baseball

Major League Baseball and Audacy have announced a wide-ranging multiyear agreement, which makes the prominent multiplatform audio company the league's official digital audio and podcast partner.
Baseball

Major League Baseball and NBCUniversal are planning a test deployment of live baseball games on the Peacock streaming service, with the league once again seeking to advance efforts of providing live games…
Baseball

Major League Baseball has completed a long-anticipated, seven-year media rights renewal with ESPN, in turn finishing off its national domestic rights through 2028
Baseball

ESPN and Star Wars, two sister divisions within the Walt Disney Co
Baseball

Despite ratings issues across much of the American sports industry and political turbulence within its own league, Major League Baseball is seeing record-level digital engagement during the early going…
Baseball

Major League Baseball’s Milwaukee Brewers have signed a multiyear rights extension with Sinclair Broadcast Group, securing a key piece of revenue and media distribution in advance of the 2021 season.
Baseball

Major League Baseball’s Miami Marlins said they will allow around 25 per cent attendance at Marlins Park this season, making the club among the first in the league to detail plans for allowing attending f…
Baseball

ESPN has signed announcers Alex Rodriguez and Matt Vasgersian to one-year contract extensions that will keep them in place with its flagship Major League Baseball broadcast property, Sunday Night Baseball,…
Baseball

Major League Baseball’s 2020 World Series, a six-game triumph for the Los Angeles Dodgers, ended with the event’s lowest-ever television ratings in the United States.