Baseball

Latest Features

USA

Major League Baseball has secured a domestic renewal with Turner Sports for the 2022-28 cycle worth over 50 per cent more than the broadcaster’s current outlay. But the league is looking to boost rights revenues further, with plans to significantly expand the postseason.

The emergence of a ‘digital consortium’ to rival the long-standing Korea Pool of free-to-air broadcasters led the Korea Baseball Organisation to record-breaking rights income for its new cycle in the most recently concluded deals. But local industry experts see the digital consortium (DC) deal as a one-off and do not expect it to become a major player in the sports media-rights market.

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape of Major League Baseball

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape of Major League Baseball

Major League Baseball has secured an uplift in the value of its media rights in China despite the early termination of its deal with LeSports.

USA

Major League Baseball’s 2020 World Series, a six-game triumph for the Los Angeles Dodgers, ended with the event’s lowest-ever television ratings in the United States.
USA

Major League Baseball has introduced new features with short-form social media platform Snapchat in which the company’s augmented reality platform has now been incorporated into the league’s Ballpark mob…

Major League Baseball has completed a multi-year rights deal with Star Sports India in which the broadcaster will show each game of the 2020 and 2021 World Series live across India

The World Baseball Softball Confederation will stream the inaugural Taiwan Baseball5 Championships this week on its digital platform GameTime

Features

DAZN last month secured Major League Baseball rights, the only major US sports property missing from its portfolio in Germany, Austria and Switzerland.

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

Major League Baseball’s three-year deal with Chinese internet operator Le Sports guarantees the league extensive coverage in China for the first time.

Media rights clips from December 17 to January 20

Media rights clips from July 9 to 22

Media rights clips from April 16 to 29

Media rights clips from March 26 to April 15

Media rights clips from February 12 to 25

Media rights clips from December 11 to January 14.

Media rights clips from November 27 to December 10

Media rights clips from October 16 to 29

Media rights clips from September 4 to 17

Media rights clips from July 24 to August 20

The breakdown of the agreement between the MP & Silva agency and the Chinese Professional Baseball League shows one of the main limitations of advisory deals compared to traditional buy-out deals, insiders say.

Media rights clips from July 10 to July 23.

Media rights clips from May 1 to May 14

Sport1 acquires MLB baseball rights in Germany

Media rights clips from March 13 to March 26