Major League Baseball (MLB)

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Sports and culture media company Barstool Sports could potentially significantly expand its presence in the North American sports industry by signing an agreement with Major League Baseball over a series…
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Viewership lift caps off a successful week of events for league
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Event boosted by the presence of Ohtani, homer-friendly ballpark
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Major League Baseball and DraftKings have expanded their long-running partnership to enable the Massachusetts-based fantasy sports and gaming operator to stream one live game per week on its app and website
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Major League Baseball and Audacy have announced a wide-ranging multiyear agreement, which makes the prominent multiplatform audio company the league's official digital audio and podcast partner.
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Major League Baseball and NBCUniversal are planning a test deployment of live baseball games on the Peacock streaming service, with the league once again seeking to advance efforts of providing live games…
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Major League Baseball has completed a long-anticipated, seven-year media rights renewal with ESPN, in turn finishing off its national domestic rights through 2028
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ESPN and Star Wars, two sister divisions within the Walt Disney Co
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Despite ratings issues across much of the American sports industry and political turbulence within its own league, Major League Baseball is seeing record-level digital engagement during the early going…
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Major League Baseball’s Milwaukee Brewers have signed a multiyear rights extension with Sinclair Broadcast Group, securing a key piece of revenue and media distribution in advance of the 2021 season.
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Major League Baseball’s Miami Marlins said they will allow around 25 per cent attendance at Marlins Park this season, making the club among the first in the league to detail plans for allowing attending f…
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ESPN has signed announcers Alex Rodriguez and Matt Vasgersian to one-year contract extensions that will keep them in place with its flagship Major League Baseball broadcast property, Sunday Night Baseball,…
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Major League Baseball’s 2020 World Series, a six-game triumph for the Los Angeles Dodgers, ended with the event’s lowest-ever television ratings in the United States.
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Major League Baseball has introduced new features with short-form social media platform Snapchat in which the company’s augmented reality platform has now been incorporated into the league’s Ballpark mob…

Major League Baseball has completed a multi-year rights deal with Star Sports India in which the broadcaster will show each game of the 2020 and 2021 World Series live across India
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Major League Baseball be prominently featuring the New York Yankees and Los Angeles, perennially two of the league’s most popular clubs, during this week’s Division Series playoffs, with each team to …
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Major League Baseball this week is unveiling a new postseason marketing campaign featuring popular entertainer DJ Khaled