MTV Channel (Private) Limited
ICC bags increase in Bangladesh though fee drops in Sri Lanka
The ICC closed its sales process in the subcontinent with an uplift in Bangladesh, though in Sri Lanka it was not able to defy the current difficulties of the market.
ICC continues rights drive with MTV deal in Sri Lanka
MTV Channel (Private) Limited has acquired rights in Sri Lanka to International Cricket Council (ICC) competitions until the end of 2025, leaving New Zealand as the only main market where a deal is yet to be announced for the current cycle.