Rugby Australia

Rugby Union
Licensing & Merchandising

The British & Irish Lions have opted to extend their approach to commercialising the team’s overseas tours by entering into a joint venture with Rugby Australia.
Rugby Union
Governance

Rugby Australia has received support from its domestic media rights-holder Stan Sport and mining magnate Andrew Forrest as it continues to mull the prospect of exiting the Super Rugby Pacific competition
Rugby Union
Finance & Law

Rugby Australia cut its losses to A$4.5m ($3.3m/€3.1m) last year after broadcast revenue increased by more than 50 per cent during another rugby union season disrupted by the Covid-19 pandemic.
Australian Rules Football

An outbreak of ‘streaming wars’ in Australia has injected life into a sports media rights market that this time last year looked threatened by a sharp decline.
Rugby Union

World Rugby has reached an agreement with Rugby Australia to stream live coverage of the Super Rugby Australia competition in selected markets, including the UK and Ireland
Rugby Union

Australian broadcaster Nine Entertainment is launching a premium sports streaming service, Stan Sports, following its acquisition of Rugby Australia domestic media rights
Rugby Union

Australian free-to-air broadcaster Nine is reported to be in talks with Rugby Australia about a deal to take exclusive control of the organisation's domestic media rights
Rugby Union

Australian pay-television operator Foxtel is reported to have submitted an offer for rights to competitions organised by Rugby Australia as it seeks to extend its long-running association with the body
Rugby Union

Commercial free-to-air broadcaster Ten has made an offer to renew its rights deal with Rugby Australia, the national governing body, but is said to be seeking a reduction in its fee
Rugby Union

Pay-television operator Foxtel appears to be in the box seat to retain Rugby Australia’s broadcast rights after telecoms operator Optus was said to have opted against participating in the governing body’s lat…
Rugby Union

The low value of Rugby Australia's recent media-rights agreement with pay-television broadcaster Foxtel has increased the financial pressure on the union
Multi-sport

Australia’s top domestic federations have accepted significant short-term rights-fee cuts in renegotiated deals with domestic broadcasters, prioritising income security in the aftermath of the Covid-19 shutdown.
Rugby Union

US-based private equity firm KKR is in talks with Rugby Australia about an investment in the sport, it has been reported
Rugby Union

Embattled Rugby Australia has been dealt a fresh blow after telecoms operator Optus said it won’t be bidding for the sport’s domestic broadcast rights.
Rugby Union

Super Rugby is set for major and permanent change, sparked by the Covid-19 shutdown, according to stakeholders within Sanzaar, the grouping of Southern Hemisphere rugby unions
Rugby Union

Rugby Australia has suspended talks over its next broadcast rights deal, as chief executive Raelene Castle today (Tuesday) conceded that the rugby union governing body may need to approach the government…
Rugby Union

Telecoms operator Optus is considered the leading candidate to acquire pay-television rights in Rugby Australia’s ongoing invitation to tender process, and has begun to seek out production companies, r…
Rugby Union

Rugby Australia has today (Friday) gone to market with its media-rights package for the 2021-2025 period and expects to conclude deals by mid-March