American Football

American Football

The Thursday Night Football renewal between US tech and retail giant Amazon and the National Football League makes sense for both parties. But it does not mark a staging post from which Amazon could disrupt the make-up of the NFL’s main media-rights partners in the next cycle, US media experts say.
American Football

The National Football League has struck a three-year contract extension with Amazon in which the ecommerce giant will continue to stream "Thursday Night Football" through the 2022 season
American Football

The National Football League continued its strong 2020 Draft viewership momentum, completing the three-day event with its highest average audience ever
American Football

With sports fans starved for live content amid the ongoing Covid-19 pandemic, the first round of the 2020 National Football League Draft more than delivered on bullish expectations and set a new event…
American Football

A veteran ESPN producer says the upcoming National Football League Draft, being conducted in a virtual format for the first time due to the ongoing Covid-19 pandemic, is the most complex event he’s ev…
American Football

National Football League commissioner Roger Goodell will reveal the selections of the 2020 NFL Draft first round from his home in Westchester County, New York, as part of a “fully virtual” event. Th
American Football

National Football League team owners have voted to approve the expansion of the league's playoffs from 12 to 14 teams for the 2020 season
American Football

The National Football League and National Basketball Association announced they will offer free previews of their subscription digital products to fans free of charge amid the absence of any live sports…
American Football

In a potentially worrying landmark for the XFL, domestic television ratings for the spring-season American football league fell below the one-million mark for the first time over the weekend
American Football

The NFL League is at a pivotal moment in its distribution of media rights outside the US. Deals in two of the league’s most important overseas territories, the UK and China, are up for renewal. The league is also thought to be looking for a new partner for its rights across Europe.
American Football

The National Football League’s Cleveland Browns have reached a long-term contract extension with News 5 in which the local Northeast Ohio broadcaster will remain the team’s official flagship station for…
American Football

XFL, the new American football league that launched at the weekend, has continued its commercial activity by agreeing a deal with sports data and content company Sportradar
American Football

The National Football League's Los Angeles Chargers have signed a multi-year local broadcast partnership with CBS 2 Los Angeles
American Football

The revamped XFL is furthering its international reach by securing a deal with Canadian broadcaster TSN. TSN will be covering all the regular-season games plus the play-offs during the 2020 season
American Football

Fox Sports' broadcast of Super Bowl LIV between the Kansas City Chiefs and the San Francisco 49ers averaged 99
American Football

Indian online sports platform FanCode has acquired streaming rights for the NFL in a multi-season deal with the American football league
American Football

Collective audience is smallest since 2009, bucking season-long audience improvement for league
American Football

Both title game, entire playoff series shows audience growth